Audio:
Asha:
http://ia601205.us.archive.org/35/items/AudienceFeedback123/Memo2.m4a
Name: Jenny
Age: 26
1). Did you enjoy the music video – What was your most and least favourite part?
Yes. I like the idea as a whole. I think it worked well all together. I liked the last girl/boy I thought that I was funny and interesting. I also liked the play on stereotypes and the whole music video was constant on the humour so I think it make the story more interesting and less boring. I didn’t understand the first character because I couldn’t recognise what was humorous about her or how she added to the video in general.
1a). Can you summarise your thoughts on it in one sentence?
Very funny and unique.
2). Did you think the story worked well?
Yes. There was the element of surprise as I would have not put that song with your interpretation idea. I think it is very imaginative and surprisingly works better than expected. I could see a whole African dancers like they have in African music videos with them basically dancing to a drum beat. This wouldn’t have been as creative as your video. Your video breaks the norm and expectations one would have and therefore makes it funnier as a whole!
2a). Did you understand the dream concept? (Do you think it worked – yes or no and why?)
Yes I did... I think the ripple effect made it very clear. As well as the scene when he is dancing slow motion with the mop and the title sequences are appearing. I think that is cleverly done and establishes the video as being a dream. Also the end of it includes that joke. The personal touch to the humour really shows of the films idea as a whole.
Asha:
http://ia601205.us.archive.org/35/items/AudienceFeedback123/Memo2.m4a
Name: Jenny
Age: 26
1). Did you enjoy the music video – What was your most and least favourite part?
Yes. I like the idea as a whole. I think it worked well all together. I liked the last girl/boy I thought that I was funny and interesting. I also liked the play on stereotypes and the whole music video was constant on the humour so I think it make the story more interesting and less boring. I didn’t understand the first character because I couldn’t recognise what was humorous about her or how she added to the video in general.
1a). Can you summarise your thoughts on it in one sentence?
Very funny and unique.
2). Did you think the story worked well?
Yes. There was the element of surprise as I would have not put that song with your interpretation idea. I think it is very imaginative and surprisingly works better than expected. I could see a whole African dancers like they have in African music videos with them basically dancing to a drum beat. This wouldn’t have been as creative as your video. Your video breaks the norm and expectations one would have and therefore makes it funnier as a whole!
2a). Did you understand the dream concept? (Do you think it worked – yes or no and why?)
Yes I did... I think the ripple effect made it very clear. As well as the scene when he is dancing slow motion with the mop and the title sequences are appearing. I think that is cleverly done and establishes the video as being a dream. Also the end of it includes that joke. The personal touch to the humour really shows of the films idea as a whole.
3). Rate the video from 1-10 and what
is your reason?
I found it funny and based on the fact it made me laugh and I enjoyed it I would rate it a 9. We should have videos which make us laugh rather than seeing naked woman parade around.
4). Does the video compliment the song choice in your opinion and explain?
Yes like I said before (ref Q2.) I really like the concept and think it is unusual especially for such an upbeat song. The video is very imaginative and definitely worth watching again.
5). Would you buy or download this music video if it was sold? (What makes up your mind?)
Yes the thing that attracts me to your video is the originality most music video’s have the same idea, same concept of showing flesh which supposedly gains attention and viewers. However, personally I would only buy those if I liked the song and I wouldn’t pay extra for the video. However, I really like the song you chose together with the video. I would buy it purely for the fact I enjoyed it and would want to watch it again.
6). How well does the digipak fit/relate to the music video?
The combination of both is apparent and clear because it has the same characters pictures in position which they were in the video. I noticed the same elements and props therefore they do fit well together.
6a). Do you think the poster promoted the video positively?
Yes it did because the poster included where I can buy the video from and it made it easy with the ITunes and social networking sites. Modern and easy to find as it is on popular sites.
7). Overall does the print work support the atmosphere of the video (do they complement each other and work well to sell the music video)?
Overall, it does because like I said there is use of the same props and characters in the same locations. It is pretty much interlinked with the video. Even the colours represent the whole nightclub feeling. Definitely supports the video.
8). What aspects would you change in this music video and would doing this in your opinion make it better?
I am not sure, this is a tricky question at the moment i would say nothing much. Maybe just add a few more close-ups.
9). Do you have any other comments about the music video or the print work supporting it?
Nope. I just like it and would buy it.
I found it funny and based on the fact it made me laugh and I enjoyed it I would rate it a 9. We should have videos which make us laugh rather than seeing naked woman parade around.
4). Does the video compliment the song choice in your opinion and explain?
Yes like I said before (ref Q2.) I really like the concept and think it is unusual especially for such an upbeat song. The video is very imaginative and definitely worth watching again.
5). Would you buy or download this music video if it was sold? (What makes up your mind?)
Yes the thing that attracts me to your video is the originality most music video’s have the same idea, same concept of showing flesh which supposedly gains attention and viewers. However, personally I would only buy those if I liked the song and I wouldn’t pay extra for the video. However, I really like the song you chose together with the video. I would buy it purely for the fact I enjoyed it and would want to watch it again.
6). How well does the digipak fit/relate to the music video?
The combination of both is apparent and clear because it has the same characters pictures in position which they were in the video. I noticed the same elements and props therefore they do fit well together.
6a). Do you think the poster promoted the video positively?
Yes it did because the poster included where I can buy the video from and it made it easy with the ITunes and social networking sites. Modern and easy to find as it is on popular sites.
7). Overall does the print work support the atmosphere of the video (do they complement each other and work well to sell the music video)?
Overall, it does because like I said there is use of the same props and characters in the same locations. It is pretty much interlinked with the video. Even the colours represent the whole nightclub feeling. Definitely supports the video.
8). What aspects would you change in this music video and would doing this in your opinion make it better?
I am not sure, this is a tricky question at the moment i would say nothing much. Maybe just add a few more close-ups.
9). Do you have any other comments about the music video or the print work supporting it?
Nope. I just like it and would buy it.
Name: Natalie
Age: 18
1). Did you enjoy the music video – What was your most and least favourite part?
Since this is not the type of music I would listen to if I had the choice, I am going to answer objectively. I like the feel of the video the humour really shines through and surprising even myself that I actually really like it. You do not have to look so shocked! I really like the feeling of the vibrancy and the element of how everything gets worse and worse for him. I am sure a lot of people can relate to it. I do not like the shots of the women shown i think it portrays them as meat and how the guy is so interested in girls, but i suppose that is what makes its relatable to for the male watchers.
1a). Can you summarise your thoughts on it in one sentence?
Surprisingly I like it I think it is enjoyable and funny to watch.
2). Did you think the story worked well?
Yes I did to some extent. I like the idea I think it is very creative and I wouldn’t have thought about it myself so thumbs up for that.
2a). Did you understand the dream concept? (Do you think it worked – yes or no and why?)
Yes I think it works because of that dream like effect at the beginning. Sorry I do not know what to call it (ripple effect). Also the change of colour in my opinion when I watch it the black and white is like the truth and reality because it’s raw and old. The colour symbolises the vibrancy of a club and what he wants to be. It also shows how much happier he is in the lets say fake world rather than when he is reality. I think the fall at the end symbolises the fall of his dream, it tells you the future, this never happened. It’s a on-going metaphor.
3). Rate the video from 1-10 and what is your reason?
7/8. Simply because of the woman. I think is objectifies us.
4). Does the video compliment the song choice in your opinion and explain?
Surprisingly it does. I like the idea and the fact he likes girls and the only lyrics are move it 2 the drum or something along those lines I think it works effectively. Overall, I think that they complement each other and give a whole new meaning to the song.
5). Would you buy or download this music video if it was sold? (What makes up your mind?)
Probably not. It is really good, but it is not my type of music and i don’t think i would listen to it over and over again.
6). How well does the digipak fit/relate to the music video?
Like I said the colours and the images you used they are in the same context of the video and therefore i think they are easily relatable to each other.
6a). Do you think the poster promoted the video positively?
Not really I think it could be more persuasive and make you want to go and purchase the video.
7). Overall does the print work support the atmosphere of the video (do they complement each other and work well to sell the music video)?
Yes it does because it keeps the same themes throughout for example the background and the text used. As well as the humour it is still carried out especially in the inside leaflet. It also continues the whole concept of reality and dreaming with the back and front of the digipak.
8). What aspects would you change in this music video and would doing this in your opinion make it better?
I would make the advert a little more persuasive and give it a bit more flavour because before people go and buy or download the video with the digipak cover and leaflet inside it they are going to see the advert. So that is the main aspect that needs to be focused on in my opinion.
9). Do you have any other comments about the music video or the print work supporting it?
No.
Name: Jamie
Age: 20
1). Did you enjoy the music video – What was your most and least favourite part?
I really like the park when the tranny comes in because I think it makes the worst possible scenario happen and the main guy who is dreaming doesn’t end up caring because he is so enticed in his whole dream. I also like the fact that it wasn’t blend there was detail which is specific to DJ equipment like when he said pioneers.
I didn’t like it because I think a few more shots were need to show his expression when he was dancing with the mop. However overall I think it is really good!
1a). Can you summarise your thoughts on it in one sentence?
Funny and I do want to watch it again.
2a). Did you understand the dream concept? (Do you think it worked – yes or no and why?)
Well at first I didn’t until the colour changed and to me I thought something has happened so when I say the title sequence I knew it. I was not expecting it which made it that much more interesting.
3). Rate the video from 1-10 and what is your reason?
8. I have enjoyed it. I like that it is funny and unlike a lot of other music videos. It is unique.
4). Does the video compliment the song choice in your opinion and explain?
Yes it does the video, most definitely. The atmosphere is reflecting on the characters and the upbeat tempo is met by the crowd shots.
5). Would you buy or download this music video if it was sold? (What makes up your mind?).
Yes I would because I really like it.
6). How well does the digipak fit/relate to the music video?
It relates to the music video because of the characters and colours on it. It is very effective and therefore I would have to say that the combination really works and stands out.
6a). Do you think the poster promoted the video positively?
I like the simplicity of the poster and feel that it really really works altogether.
7). Overall does the print work support the atmosphere of the video (do they complement each other and work well to sell the music video)?
Yes I think that the print work supports the video because of the bright colours and the busy look is portrayed throughout. There is also a lot of context which is interlinked such as the characters and props therefore it really works.
8). What aspects would you change in this music video and would doing this in your opinion make it better?
I am not sure about this, sorry.
9). Do you have any other comments about the music video or the print work supporting it?
Nope.
Name: Sam
Age:43
1). Did you enjoy the music video – What was your most and least favourite part?
I really like the crowd effects and the lighting. It portrays a typical nightclub atmosphere which sets up the whole video and makes it more understandable when he starts talking about wanting to bad J. I also like the fact that he looks towards the decks while saying it and knows the technical brand of the decks. I didn’t like the fact that there were not enough shots on the main guy’s reaction from the realistic approach.
1a). Can you summarise your thoughts on it in one sentence?
Hilariously funny, it was exciting. I like that.
2). Did you think the story worked well?
Usual but yes, I think it really did work well.
2a). Did you understand the dream concept? (Do you think it worked – yes or no and why?)
Yes I did and I think this was portrayed well by the change of atmosphere and emotions. Also his confidence seemed to shoot up. I think that it played the relatable card because a lot of people are able to relate to that kind of situation having a dream which is so far-fetched from reality. I mean he is a cleaner in a club but has this dream of becoming a DJ and getting the girls. The video tells a story and I like that.
3). Rate the video from 1-10 and what is your reason?
8. There is a few things i think could be added and everything is never perfect even for music video’s like Lady Gaga’s or Rhianna’s something always need tweaking.
4). Does the video compliment the song choice in your opinion and explain?
Yes it does because the upbeat tempo is matched with the crowd effects and the dancing.
5). Would you buy or download this music video if it was sold? (What makes up your mind?)
Yes I would because for an independent project I think it is really good.
6). How well does the digipak fit/relate to the music video?
6a). Do you think the poster promoted the video positively?
I do not think it promoted it but it gave out all the right information and who could fault that?
7). Overall does the print work support the atmosphere of the video (do they complement each other and work well to sell the music video)?
Yes i think they relate very well as the atmosphere is colourful throughout which is portrayed in the print work.
8). What aspects would you change in this music video and would doing this in your opinion make it better?
I would make the actor speak a bit more clearly and louder during the talking sequence. As well as make him act a bit more fluid when dancing. Oh I would tell the other characters to act more fluidly too.
9). Do you have any other comments about the music video or the print work supporting it?
Nope. Apart from the fact I really like it especially because it not typically or similar to the mainstream artists. I like it and think that it would do well in an independent record label.
